Facials, massages, filet mignon…in the hospital?

The transition from patient as a patient to patient as a consumer has been a long time coming in health care. Recent example.

The patient/consumer experience is number one.

Interesting from the article: “Because the amenities are included in the cost of the stay, they’re covered by insurance.”

How far do you think insurance companies will allow hospitals to go in delivering five-star amenities?